Some consolidation in the area of social influencer sites. PeopleBrowsr, owners of the social influencer analytics site
Kred, is
buying Swaylo, a specialist in measuring Facebook for influencer analytics and marketing campaigns. Swaylo, you may recall, was a business owned by Threadsy. It was
spun out as a separate company when Facebook acqui-hired Threadsy in August 2012. Financial terms of the PeopleBrowsr/Swaylo deal were not disclosed.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/5T-r5rc71Mo/
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